BUSINESS
Goals and Options
The business program is designed to prepare men and women for positions of leadership and responsibility in the business community. The program develops Christian ethical values, provides a broad exposure to the liberal arts and equips students with the analytical, interpersonal and communication skills needed for success in business.
The program provides the student the option to earn a B.A. major in business administration, or a B.S. major in business administration, accountancy, marketing, management information systems, or business communication. The business administration majors are excellent preparation for graduate work in a business discipline or for a wide range of positions in both the profit-seeking and not-for-profit sectors. The larger B.S. major provides more depth, whereas the smaller B.A. major allows students to pursue another liberal arts major or minor, or to more easily complete requirements for other programs. The accountancy major equips individuals for professional accounting careers or for advanced study in public accounting and other related fields. The marketing major prepares students for careers in fields such as advertising, marketing, promotions, public relations, and sales management. The management information systems major is a balanced program of business and computer science courses that prepares individuals for computer-related jobs within a business environment. The business communication major is designed for students who are interested in careers in business writing, media relations and management, advertising, and organizational interaction.
Students in the B.S. in Accountancy, B.S. in Business Administration, or B.S. in Management Information Systems degree programs who meet the university's bachelor's to master's program criteria and are approved by the business department are allowed to take Master of Business Administration courses that count toward their undergraduate major while earning credit toward an MBA degree. Students must work with an advisor to create and maintain a bachelor's to master's program plan of completion.
The following majors are to be supplemented with general education, and electives or other coursework to total 128 or more hours. All business students are encouraged to include Soc 101, Psy 101, CS 121, and CTA 211 in their program of studies. Students should also consult with their advisor for selection of other general education courses.
B.S. MAJOR IN BUSINESS ADMINISTRATION
1. General Education (48 hours)
2. Business Core (45 hours)
- Econ 101 Macroeconomics (3)
- Econ 102 Microeconomics (3)
- Bus 121 Financial Accounting (3)
- Bus 122 Managerial Accounting (3)
- Math 122 Introduction to Statistics (3)
- Bus 261 Marketing (3)
- Bus 281 Business Communication (3)
- Bus 300 Business Law (3)
- Bus 331 Finance (3)
- Bus 343 Operations Management (3)
- Bus 351 Human Resources Management (3)
- Bus 371 Information Systems (3)
- Bus 400 Business Ethics (3)
- Bus 443 Organizational Behavior (3)
- Bus 446 Administrative Policy (3)
3. Business Administration (6 hours)
*Bus 345 not required for Agribusiness concentration
4. Business Concentration (12-16 hours)
- Accounting Concentration: Bus 221, 322, 2 courses from: 222, 321, 421, 422
- Agribusiness Concentration: AECN 201, 316, 325, 2 courses from AECN 225, 301, 416, 452, 453 (AECN courses taken through consortium agreement at UNL)
- Communication Concentration: CTA 203, 301, 2 courses from Bus/CTA 309, CTA 241, 306
- Finance Concentration: Bus 333, 3 courses from: Bus 222, 335, 336, 337
- Marketing Concentration: Bus 362, 363, 2 courses from CTA 203, 301, Bus 364, 366, 368
Note: Students may complete more than one concentration after consultation with a business advisor. Students completing the B.S. degree with the Business Administration major and the Accountancy major must complete a concentration other than accounting.
B.S. MAJOR IN ACCOUNTANCY
1. General Education (48 hours)
2. Accountancy (72 hours)
- Econ 101 Macroeconomics (3)
- Econ 102 Microeconomics (3)
- Math 122 Introduction to Statistics (3)
- Bus 121 Financial Accounting (3)
- Bus 122 Managerial Accounting (3)
- Bus 221 Intermediate Accounting I (4)
- Bus 222 Intermediate Accounting II (4)
- Bus 261 Marketing (3)
- Bus 281 Business Communication (3)
- Bus 300 Business Law (3)
- Bus 321 Cost Accounting (3)
- Bus 322 Advanced Accounting (3)
- Bus 323 Financial Statement Analysis (3)
- Bus 325 Accounting and Information Systems (4)
- Bus 331 Finance (3)
- Bus 343 Operations Management (3)
- Bus 345 Management Science (3)
- Bus 399 Internship (3)
- Bus 400 Business Ethics (3)
- Bus 421 Tax Accounting (3)
- Bus 422 Auditing (3)
- Bus 443 Organizational Behavior (3)
- Bus 446 Administrative Policy (3)
B.S. MAJOR IN MARKETING
1. General Education (48 hours)
2. Marketing (63 hours)
- Art 145 Digital Imaging (3)
- Econ 102 Microeconomics (3)
- Math 122 Introduction to Statistics (3)
- Bus 121 Financial Accounting (3)
- Bus 261 Marketing (3)
- Bus/CTA 281 Business Communication (3)
- Bus 331 Finance
- Bus/CTA 362 Advertising and Integrated Marketing Communication (3)
- Bus 363 Sales and Sales Management (3)
- Bus 364 Consumer Behavior (3)
- Bus 366 Marketing Research (3)
- Bus 368 Internet Business Models (3)
- Bus 371 Information Systems (3)
- Bus 400 Business Ethics (3)
- Bus 446 Administrative Policy (3)
- CTA 203 Communication Theory (3)
- CTA 226 Journalistic Design or Art 190 Introduction to Graphic Design (3)
- CTA 241 Media: Impacts and Influences or CTA 242 Introduction to Broadcast Journalism (3)
- CTA 301 Public Relations (3)
- CTA 302 Rhetorical Theory or CTA 333 Intercultural Communication (3)
- CTA 499/Bus 399 Internship (3)
Note: Bus 300 Business Law is a recommended supplement to the Marketing major. A minor in business or graphic design would also be very desirable.
B.S. MAJOR IN MANAGEMENT INFORMATION SYSTEMS
1. General Education (48 hours)
2. Management Information Systems (66 hours)
- CS 131 Computer Programming I (3)
- CS 141 Computer Programming II (3)
- CS 231 Introduction to Computer Systems (3)
- CS 241 Introduction to Computer Organization (3)
- CS 251 Introduction to File Processing (3)
- CS 261 Operating Systems & Computer Architecture (3)
- CS 344 Data Structures & Algorithm Analysis (3)
- CS 351 Database Design & Management (3)
- CS 361 Operating Systems & Computer Architecture II or CS 39x Seminar in Computer Science (3)
- CS 391 Computer Science Senior Project (3)
- Bus 121 Financial Accounting (3)
- Bus 281 Business Communication (3)
- Bus 331 Finance (3)
- Bus 343 Operations Management (3)
- Bus 345 Management Science (3)
- Bus 371 Information Systems (3)
- Bus 399 Internship (3)
- Bus 400 Business Ethics (3)
- Bus 442 Information System Design & Development (3)
- Bus 443 Organizational Behavior or Bus 351Human Resources Management (3)
- Bus 446 Administrative Policy (3)
- Math 122 Introduction to Statistics (3)
Other recommended courses:
- CS 334 Organization of Programming Languages (3)
- Econ 101 Principles of Macroeconomics (3)
- Econ 102 Principles of Microeconomics (3)
B.S. MAJOR IN BUSINESS COMMUNICATION
1. General Education (48 hours)
2. Business Communication (60 hours)
- Econ 102 Microeconomics (3)
- Math 122 Introduction to Statistics (3)
- Bus 121 Financial Accounting (3)
- Bus 261 Marketing (3)
- Bus 281/CTA 281 Business Communication (3)
- Bus 331 Finance (3)
- Bus 351 Human Resources Management (3)
- Bus 362/CTA 362 Advertising and Integrated Marketing Communication (3)
- Bus 371 Information Systems (3)
- Bus 400 Business Ethics (3)
- Bus 443 Organizational Behavior (3)
- Bus 446 Administrative Policy (3)
- CTA 203 Communication Theory (3)
- CTA 211 Public Speaking (3)
- CTA 225 Writing and Reporting or CTA 242 Introduction to Broadcast Journalism (3)
- CTA 241 Media:Impacts and Influences (3)
- CTA 301 Public Relations (3)
- CTA 302 Rhetorical Theory or CTA 333 Intercultural Communication (3)
- Bus 481/CTA 481 Organizational Communication (3)
- Bus 309/CTA 309 Small Group Theory for Teams and Leadership (3)
- CTA 499/Bus 399 Internship (3)
Minors in Business
Accounting (20 hours)
- Bus 121 Financial Accounting (3)
- Bus 122 Managerial Accounting (3)
- Bus 221 Intermediate Accounting I (4)
- Bus 222 Intermediate Accoungting II (4)
- Two accounting electives from Bus 321 Cost Accounting (3), 322 Advanced Accounting (3), 421 Tax Accounting (3), 422 Auditing (3)
Business (18 hours)
- Bus 121 Financial Accounting (3)
- Bus 261 Marketing (3)
- Bus 281 Business Communication (3)
- Bus 331 Finance (3)
- Bus 371 Information Systems (3)
- One management elective from Bus 343 Operations Management (3), 345 Management Science (3), 351 Human Resources Management (3), 443 Organizational Behavior (3)
Marketing (18 hours)
- Bus 261 Marketing (3)
- Bus 362 Advertising and Integrated Marketing Communications (3)
- CTA 301 Public Relations (3)
- Three marketing electives from Bus 363 Sales and Sales Management (3), 364 Consumer Behavior (3), 366 Marketing Research (3), 368 Internet Business Models (3)

